Recovering a restricted account: the step-by-step process that improves your chances (no drama)
Fernando Kazuo · 2026-10-07
Read the exact reason
Before taking any action, open the notification that explains why your account was restricted. It’s essential to understand whether it was due to an ad policy violation, missing documentation, or suspicious activity. Take notes on what was mentioned and categorize the issue, as this will help guide your fixes.
What to fix before appealing
Review anything you may have overlooked and make the necessary fixes:
- Documentation: Check that all required documents are in order and up to date.
- Ads: Review your ads and landing pages. Remove any content that could be considered misleading or in violation of the platform’s policies.
- Behavior: If there was a sudden increase in spend or abrupt changes to your strategy, consider whether that may have raised red flags.
Fix everything you can before submitting your appeal, as this shows that you’re committed to following the guidelines.
Keep your appeal short and factual
When writing your appeal, keep it clear and to the point.
- Introduce yourself: Provide your name, email, and account ID.
- Summarize the issue: State the reason for the restriction and the date it happened.
- Action taken: Briefly explain what you fixed or adjusted.
- Request: Politely ask for your account to be reviewed, emphasizing your commitment to the policies.
Example: “Hello, I’m [Your Name], account ID [Number]. I received the notification on [Date] about [Reason]. I reviewed and fixed [what was adjusted]. I’m requesting a review of my account. Thank you.”
When to give up and move on
If your account is still restricted after several attempts, consider the time and effort you’ve put in. If you haven’t received a response after 3 to 4 appeals or your fixes haven’t worked, consider moving to another account or platform.
- New accounts: This may be an option, but avoid repeating the same mistakes.
- Platform diversification: Explore other traffic sources, like TikTok or Google, to reduce your reliance on a single account.
Back up what matters
Always keep backups of your important data, such as:
- Previous campaigns: Save the data from campaigns that performed well, including creatives, copy, and targeting.
- Reports: Keep performance reports for future analysis and learning.
- Documentation: Keep copies of the documents you submitted and your communications with the platform.
Keeping organized records makes it easier to transition to a new account and helps you avoid making the same mistakes in the future.
What’s your success rate for recovering restricted accounts? Share the numbers!