Advertisers scaling on Meta
The pages that advertise most consistently, sorted by how copyable they are: many active ads, duplicated creatives and months of advertising. For each one you see the niche, the main countries and how long it has been buying traffic.
The most copyable right now
- VERA MEYER Wäsche & Mehr, fashion: 365 ads, 606 copies, mostly in Germany. Advertising since Feb/2025, with a score of 71 out of 100.
- SpoiledChild, health and supplements: 127 ads, 169 copies, mostly in the United States. Advertising since Oct/2025, with a score of 68 out of 100.
- Wellness Deals, fashion: 244 ads, 260 copies, mostly in Portugal, Poland and Italy. Advertising since Feb/2026, with a score of 62 out of 100.
- Wellness Guru, health and supplements: 311 ads, 339 copies, mostly in the United States. Advertising since Oct/2025, with a score of 56 out of 100.
- Vanda. Integrative Medicine, health and supplements: 53 ads, 62 copies, mostly in Italy. Advertising since Jan/2024, with a score of 56 out of 100.
- Home Tech, home goods: 350 ads, 370 copies, mostly in Portugal. Advertising since Oct/2025, with a score of 56 out of 100.
- VitalCore Health, electronics: 175 ads, 175 copies, mostly in Portugal, Spain and Slovakia. Advertising since Mar/2026, with a score of 49 out of 100.
- VenoLift Plus, beauty: 306 ads, 334 copies, mostly in Slovakia, Czechia and Hungary. Advertising since Jun/2026, with a score of 47 out of 100.
- Home Shop, home goods: 298 ads, 320 copies, mostly in Germany and Slovakia. Advertising since Nov/2025, with a score of 62 out of 100.
- Serenity Shop, electronics: 121 ads, 122 copies, mostly in Portugal. Advertising since May/2026, with a score of 52 out of 100.
- Dott.ssa Federica Saccone - Dimagrimento Naturale - Metodo FESPA, health and supplements: 263 ads, 284 copies, mostly in Italy. Advertising since Oct/2023, with a score of 57 out of 100.
- VenoLift Max, health and supplements: 196 ads, 197 copies, mostly in Slovakia, Czechia and Poland. Advertising since Jun/2026, with a score of 49 out of 100.
- Wellness Home, health and supplements: 403 ads, 436 copies, mostly in Italy and Poland. Advertising since Jul/2025, with a score of 62 out of 100.
- Scienza Salute & Benessere, health and supplements: 321 ads, 380 copies, mostly in Italy. Advertising since Aug/2025, with a score of 61 out of 100.
- Ervanària Vida Verde , health and supplements: 78 ads, 94 copies, mostly in Portugal. Advertising since Apr/2026, with a score of 58 out of 100.
- Equilibrium Life, electronics: 171 ads, 171 copies, mostly in Portugal and Spain. Advertising since Jan/2026, with a score of 49 out of 100.
- Natural Center, beauty: 324 ads, 326 copies, mostly in Spain and Portugal. Advertising since May/2026, with a score of 51 out of 100.
- VitalCare, health and supplements: 249 ads, 256 copies, mostly in Portugal. Advertising since Aug/2025, with a score of 62 out of 100.
- Insu Lean, health and supplements: 57 ads, 58 copies, mostly in Italy. Advertising since Oct/2024, with a score of 56 out of 100.
- Online Market, home goods: 376 ads, 387 copies, mostly in Spain. Advertising since Feb/2026, with a score of 56 out of 100.
Champion, evergreen and tester
Every advertiser gets a profile. A champion has 15 or more ads, almost all alike, averaging 45 or more days live. An evergreen has at least 8 ads averaging 90 days or more. A tester has 15 or more, very different from each other, that die fast. The rules for each profile.
How to use an advertiser's page
Open the advertiser and see all their ads side by side: the one live the longest is the one that sells, and the one that started this week is the current test. Save it to a collection or add it to the Monitor to follow new ads.
Where these ads come from
Every day we read the public Meta Ad Library and the ad transparency libraries of TikTok and Google (YouTube). Meta is the deepest source; TikTok and YouTube have smaller coverage. The numbers are estimates based on public data and do not guarantee sales results.
Other ways to see the same database
- The same database by store
- The same database by scale index
Frequently asked questions
What is a champion advertiser?
A page with 15 or more ads, almost all alike, averaging 45 or more days live. An evergreen has at least 8 ads averaging 90 days or more; a tester has 15 or more, very different from each other, that die fast.
How do I follow an advertiser's new ads?
Add the page to the Monitor. The free account follows up to 5 advertisers; Pro has no such limit.
Where do the ads come from?
From the Meta Ad Library, which is public, and from the TikTok and Google (YouTube) transparency libraries. FreeSpy reads these ads every day, groups the copies of the same creative and calculates how many days each one has been live.
Is FreeSpy free?
Yes. Viewing the ads, the scaled ranking, the categories and the community costs nothing. Without an account you can run a few searches and open a few ads; the account is free forever and needs no card. The Pro plan (US$ 39 per month) is optional, for people who want higher limits, such as unlimited advertiser monitoring, CSV export and bulk creative downloads.