Top Scaled: the advertisers that repeat creatives the most on Meta

The top 20 in the ranking

Sorted by the scaling index, from 0 to 100.

1. Frøya Organics, beauty: 147 ads, 397 copies, mostly in Slovakia, Hungary and the United States. Advertising since Dec/2024, with a score of 84 out of 100.
2. Huel, health and supplements: 178 ads, 185 copies, mostly in Spain, Poland and Italy. Advertising since Apr/2025, with a score of 56 out of 100.
3. Evan Grant, health and supplements: 174 ads, 377 copies, mostly in Brazil and the United States. Advertising since Feb/2026, with a score of 74 out of 100.
4. RYZE Superfoods, health and supplements: 241 ads, 354 copies, mostly in the United States and Spain. Advertising since Jan/2025, with a score of 56 out of 100.
5. Chandigarh Ayurved Centre, health and supplements: 224 ads, 347 copies, mostly in the United States and the United Arab Emirates. Advertising since May/2024, with a score of 68 out of 100.
6. Easier with Anna, health and supplements: 256 ads, 509 copies, mostly in Hungary, Poland and Czechia. Advertising since Nov/2023, with a score of 75 out of 100.
7. Koprez, health and supplements: 183 ads, 257 copies, mostly in the United Arab Emirates and the United States. Advertising since Aug/2025, with a score of 74 out of 100.
8. JSHealth Vitamins, health and supplements: 276 ads, 519 copies, mostly in the United Arab Emirates, Portugal and the United States. Advertising since Nov/2025, with a score of 73 out of 100.
9. Vitabiotics, health and supplements: 180 ads, 480 copies, mostly in Italy, the United Arab Emirates and Hungary. Advertising since Sep/2024, with a score of 82 out of 100.
10. autodoc.eu, electronics: 185 ads, 329 copies, mostly in Italy, Spain and Portugal. Advertising since Sep/2025, with a score of 90 out of 100.
11. Kuranatural, health and supplements: 316 ads, 454 copies, mostly in Portugal, Spain and Italy. Advertising since May/2026, with a score of 65 out of 100.
12. Doc João Migowski, health and supplements: 291 ads, 385 copies, mostly in Portugal, Spain and Italy. Advertising since May/2026, with a score of 57 out of 100.
13. Ryor kosmetika, beauty: 305 ads, 494 copies, mostly in Czechia and Slovakia. Advertising since Nov/2024, with a score of 66 out of 100.
14. Herboxa, health and supplements: 384 ads, 560 copies, mostly in Portugal, Slovakia and Spain. Advertising since Nov/2025, with a score of 62 out of 100.
15. Looxe, health and supplements: 120 ads, 510 copies, mostly in the United States and Ireland. Advertising since May/2026, with a score of 90 out of 100.
16. Matcha & CO, health and supplements: 182 ads, 211 copies, mostly in Spain and Portugal. Advertising since Jul/2025, with a score of 56 out of 100.
17. Solarixo., fashion: 169 ads, 221 copies, mostly in Poland and Spain. Advertising since Sep/2025, with a score of 68 out of 100.
18. Nature’s Finest Europe, health and supplements: 437 ads, 1,201 copies, mostly in Italy, Portugal and Poland. Advertising since Aug/2024, with a score of 80 out of 100.
19. Vemise, electronics: 316 ads, 398 copies, mostly in the United Arab Emirates and the United States. Advertising since Oct/2024, with a score of 58 out of 100.
20. VitalPaws, pet: 109 ads, 462 copies, mostly in Hungary and Portugal. Advertising since Oct/2024, with a score of 83 out of 100.

How the 0–100 score is calculated

It's a percentile score that combines the page's active ads (about a third of the score), longevity (22%), creatives (18%), renewal in the last 90 days (16%), stores (9%) and markets (3%). A score of 90 is ahead of about 90% of advertisers. How to read the score.

Champion, evergreen and tester

Every advertiser gets a profile. A champion has 15 or more ads, almost all alike, averaging 45 or more days live. An evergreen has at least 8 ads averaging 90 days or more. A tester has 15 or more, very different from each other, that die fast. The rules for each profile.

Where these ads come from

Every day we read the public Meta Ad Library and the ad transparency libraries of TikTok and Google (YouTube). Meta is the deepest source; TikTok and YouTube have smaller coverage. The numbers are estimates based on public data and do not guarantee sales results.

Other ways to see the same database

• The same database by advertiser
• The same database by niche