How to Use Two-Factor Authentication Effectively for BMs
Thiago Nunes · 2026-10-07
Choosing an authentication method
First, decide which two-factor authentication (2FA) method works best for your team. Options include:
- Authenticator apps (like Google Authenticator or Authy) - offer strong security and are easy to use.
- SMS - less secure, but convenient; use it as a backup in specific cases.
- Physical security keys (like YubiKey) - offer maximum security, ideal for critical accounts.
Consider how familiar your team is with each method and the level of security your operations require.
Keep backups of access codes
Authentication codes can get lost. So, keep secure backups:
- Store recovery codes in a secure digital vault.
- Use a password manager that stores 2FA data.
- Never share these codes through insecure channels.
Losing access can lead to significant downtime for your campaigns.
Digital security training
Educate your team about the importance of digital security:
- Hold regular workshops on security best practices.
- Emphasize the risks of phishing and how to spot it.
- Create a quick guide explaining how to use 2FA correctly.
A well-informed team is your first line of defense against attacks.
Regular access reviews
Set up a schedule to review who has access to your Business Managers (BMs):
- Conduct quarterly audits to identify users with unnecessary access.
- Revoke access for former employees or anyone who no longer needs it.
- Keep an up-to-date record of who has access and why.
This helps reduce the risk of unauthorized access and protects account integrity.
Develop an account recovery protocol
If an account is compromised, it’s crucial to act quickly:
- Have a documented plan outlining the steps to follow.
- Include the platform’s support contacts and the information needed for recovery.
- Run simulations so the team knows what to do in case of an incident.
Preparing for potential issues can help prevent significant losses.
Effective implementation of two-factor authentication can strengthen the security of your operations. Which methods does your team currently use, and what percentage of your access is secure?