Free ad spy tool: what's scaling today on Facebook, TikTok & YouTube

FreeSpy is a free ad spy tool. Every day we read the Meta Ad Library (Facebook and Instagram) and the public TikTok and YouTube libraries, and organize what shows up by product, store and advertiser. You pay nothing and install nothing to see which creatives are scaling, in which countries and for how long.

Each ad gets three numbers that separate a test from a winner: days live (nobody keeps a losing ad running for weeks), copies (how many times the same creative was duplicated across ad sets and pages) and a score from 0 to 100 that combines these signals. With them you quickly see what is a winner, what is still a test and what has become evergreen.

The database has 618,165 mapped ads, focused on Europe (cash on delivery, or COD), Brazil and Latin America. Around the miner there is a community of people who buy traffic, a blog with the method and professionals to hire.

Create a free account See the scaled ranking

Today at a glance

Today the database has 618,165 mapped ads, 71,638 with a strong scaling signal, and 44,296 went live in the last 7 days. This page has 27,573 winners and ads from 10 countries. The fastest-growing subcategory is Vitamins and supplements, in health and supplements. Poland leads cash-on-delivery ads. The oldest ad on the list, from Papp Ágnes EV, has been live for 1,047 days.

Today's winners

The strongest ads in the database today: pages with a winner profile, an active creative and a high score. The selection changes every day.

HS PLUS d.o.o. advertises a beauty product in Poland with a video on YouTube, with cash on delivery (COD). Live for 11 days, 4 creative variations and score 96 out of 100. Original excerpt: Ostatnie sztuki | Pospiesz się · Ciesz…
BANDINI PHARMA SRL advertises a health and supplements product in Italy with a video on TikTok. Live for 256 days, 1 creative variation and score 95 out of 100.
Diabetes Today advertises a electronics product with a video on Meta. Live for 257 days, 1 creative variation and score 92 out of 100. Original excerpt: Most insulin “coolers” are only built…
Scalers FZCO advertises a home goods product in the United States with a video on YouTube. Live for 106 days, 2 creative variations and score 75 out of 100.
DR. KURT WOLFF GMBH & CO. KG advertises a health and supplements product in Ireland with a video on TikTok. Live for 170 days, 1 creative variation and score 88 out of 100.
BIO UNICORN SOCIEDAD LIMITADA. advertises a health and supplements product in Spain with a video on TikTok. Live for 725 days, 1 creative variation and score 88 out of 100.
Looxe advertises a health and supplements product in the United States with a video on YouTube. Live for 34 days, 4 creative variations and score 88 out of 100.
Mars Health, Inc advertises a health and supplements product in the United States with a video on YouTube. Live for 1 day, 4 creative variations and score 84 out of 100.

Going live now

Went live in the last 3 weeks and have already been duplicated: a test that worked.

BlueVision Interactive Limited advertises a beauty product in Germany with a video on YouTube. Went live today, 3 creative variations and score 77 out of 100. Original excerpt: Sturmhaube alter mann zum sparpreis %…
OnycoStop Pro Portugal advertises a health and supplements product with an image on Meta. Live for 20 days, 1 creative variation and score 37 out of 100.

Validated for 90+ days

Creatives running for more than 90 days. Nobody pays for traffic for three months on an ad that does not sell.

BANDINI PHARMA SRL advertises a health and supplements product in Italy with a video on TikTok. Live for 256 days, 1 creative variation and score 95 out of 100.
Diabetes Today advertises a electronics product with a video on Meta. Live for 115 days, 1 creative variation and score 92 out of 100. Original excerpt: Most insulin “coolers” are only built…
Doctor Carlos Jaramillo advertises a health and supplements product with a video on Meta. Live for 98 days, 1 creative variation and score 92 out of 100.
BURGA advertises a electronics product with a video on Meta. Live for 101 days, 1 creative variation and score 92 out of 100. Original excerpt: Keep your device safe and stylish. From…
Vedix advertises a beauty product with a video on Meta. Live for 289 days, 1 creative variation and score 92 out of 100.
Thegiftnorth-A advertises a home goods product with a video on Meta. Live for 92 days, 1 creative variation and score 92 out of 100. Original excerpt: 😩 Tired of waking up to messy, loose…
Saint Germain Relogios advertises a fashion product with a video on Meta. Live for 291 days, 1 creative variation and score 88 out of 100. Original excerpt: O relógio minimalista da Saint Germain…
BIO UNICORN SOCIEDAD LIMITADA. advertises a health and supplements product in Spain with a video on TikTok. Live for 725 days, 1 creative variation and score 88 out of 100.

COD that sells

Cash on delivery (COD) offers live for at least 14 days, almost all in Europe.

HS PLUS d.o.o. advertises a electronics product in Poland with a video on YouTube, with cash on delivery (COD). Live for 25 days, 4 creative variations and score 95 out of 100. Original excerpt: -49% - Wyprzedaż - Powrót do szkoły…
Dferenceprel advertises a electronics product in Slovakia with an image on Meta, with cash on delivery (COD). Live for 116 days, 1 creative variation and score 86 out of 100.
BlueVision Interactive Limited advertises a home goods product in Poland with a video on YouTube, with cash on delivery (COD). Live for 76 days, 5 creative variations and score 83 out of 100. Original excerpt: Bateria do 9 godzin · Super mocny…
CGY (HONG KONG) INFORMATION TECHNOLOGY CO., LIMITED advertises a fashion product in Germany with a video on YouTube, with cash on delivery (COD). Live for 22 days, 2 creative variations and score 82 out of 100. Original excerpt: Wanderschuhe im Vergleich…
Nuubu Detox advertises a health and supplements product with an image on Meta, with cash on delivery (COD). Live for 75 days, 1 creative variation and score 80 out of 100.
Sweetity advertises a fashion product in Poland with a video on Meta, with cash on delivery (COD). Live for 629 days, 1 creative variation and score 78 out of 100. Original excerpt: 🌸🌸 Elegancki, stylowy, wyjątkowy. Twoja…
Houmaie shop advertises a fashion product in Poland with a video on Meta, with cash on delivery (COD). Live for 376 days, 1 creative variation and score 76 out of 100. Original excerpt: 💡Jako profesjonalna projektantka i…
Dolccia Portugal advertises a beauty product in Portugal with a video on Meta, with cash on delivery (COD). Live for 71 days, 1 creative variation and score 69 out of 100. Original excerpt: 🦶 As unhas dos pés não melhoram apesar…

Shopify Payments

Stores with Shopify Payments checkout and an ad live for a week or more.

Diabetes Today advertises a electronics product with a video on Meta. Live for 115 days, 1 creative variation and score 92 out of 100. Original excerpt: Most insulin “coolers” are only built…
BURGA advertises a electronics product with a video on Meta. Live for 101 days, 1 creative variation and score 92 out of 100. Original excerpt: Keep your device safe and stylish. From…
Thegiftnorth-A advertises a home goods product with a video on Meta. Live for 92 days, 1 creative variation and score 92 out of 100. Original excerpt: 😩 Tired of waking up to messy, loose…
Looxe advertises a health and supplements product in Ireland with a video on YouTube. Live for 19 days, 4 creative variations and score 90 out of 100.
PRIME100 PTY LTD advertises a pet product in Australia with a video on YouTube. Live for 19 days, 6 creative variations and score 87 out of 100. Original excerpt: Vet recommended, slow cooked and sealed…
Glowco advertises a electronics product with an image on Meta. Live for 213 days, 1 creative variation and score 86 out of 100.
THE COLLAGEN CO PTY LTD advertises a health and supplements product in the United States with a video on YouTube. Live for 15 days, 4 creative variations and score 86 out of 100.
Warmssy advertises a electronics product with a video on Meta. Live for 78 days, 1 creative variation and score 84 out of 100. Original excerpt: 💁‍♀️ ¿Te preocupa el reconocimiento…

Trending now

The subcategories with the most new strong ads this week.

Vitamins and supplements (health and supplements) · 173 ads
Water retention (health and supplements) · 78 ads
Digestion and gut (pet) · 67 ads
Collagen (beauty) · 43 ads
Blood sugar and diabetes (health and supplements) · 39 ads

Frequently asked questions

Is FreeSpy free?

Yes. Viewing the ads, the scaled ranking, the categories and the community costs nothing. Without an account you can run a few searches and open a few ads; the account is free forever and needs no card. The Pro plan (US$ 39 per month) is optional, for people who want higher limits, such as unlimited advertiser monitoring, CSV export and bulk creative downloads.

Where do the ads come from?

From the Meta Ad Library, which is public, and from the TikTok and Google (YouTube) transparency libraries. FreeSpy reads these ads every day, groups the copies of the same creative and calculates how many days each one has been live.

How can you tell if an ad is scaling?

Look at three signals together: days live, copies and variations. An ad live for more than 30 days with several copies is almost always profitable; one with 1 or 2 days is still a test. The 0–100 score sums this up, and Top Scaled shows who repeats creatives the most. The article Days live: the most honest signal explains the method.

Is FreeSpy a phone monitoring app?

No. FreeSpy is an analysis tool for the Meta Ad Library, built for people who buy paid traffic. It has nothing to do with phone monitoring apps that use similar names, and it installs nothing on your device.