# FreeSpy > FreeSpy is a free ad intelligence tool for Meta, TikTok, and YouTube ads, built for people who buy paid traffic: dropshippers, cash-on-delivery (COD) operations, affiliates, media buyers, and agencies. It shows which ads, stores, products, and advertisers are scaling in Europe, Brazil, and Latin America. FreeSpy has no connection to phone monitoring apps with similar names: it installs nothing on anyone's device, does not read people's messages, location, or accounts, and only works with ads that the platforms themselves publish. The site is in English, with Brazilian Portuguese and Spanish versions. It was founded by Ariel Santos and Lucas Reda and is operated by Gboss GLD LLC (Albany, NY, USA). Contact: team@freespy.io. ## Where the data comes from Every day FreeSpy mines the public Meta Ads Library (https://www.facebook.com/ads/library/) and the ad transparency libraries of TikTok and Google (YouTube). Each ad is grouped by product, store, and advertiser, and the metrics below are calculated from there. They are estimates based on public data: they do not guarantee sales results. ## FreeSpy metrics - **Days live**: how many days have passed since the ad started running, based on the start date published in the library. Ads that lose money are usually turned off within a few days; ads that stay up for weeks tend to be getting results. - **Copies**: how many times the same creative appears to be running at the same time, across different ad sets or pages. Duplicating is the most common way to scale an ad that works. - **FreeSpy Index (0 to 100)**: a percentile score that combines the page's active ads (about one-third of the score), longevity (22%), creatives (18%), refreshes in the last 90 days (16%), stores (9%), and markets (3%). A score of 90 is ahead of about 90% of advertisers on that criterion. - **Champion**: an advertiser with 15 or more ads, nearly all similar, with an average of 45 or more days live. - **Evergreen**: an advertiser with at least 8 ads and an average of 90 or more days live. - **Tester**: an advertiser with 15 or more ads that vary widely and die quickly (an average of up to 20 days live). - **Six angles**: the creative angles FreeSpy identifies: social proof, personal story, discount, authority, fear and curiosity. - **Rising now**: ads that went live in the last 3 weeks and have already been duplicated, meaning a test that worked. - **Validated for 90+ days**: creatives running for more than 90 days. Nobody pays for three months of traffic on an ad that doesn't sell. - **COD that sells**: cash on delivery (COD) offers that are scaling. - **On TikTok Top Ads for N days**: on how many different days the ad appeared in the Top Ads ranking of the TikTok Creative Center. It is not the same as days live. - **Test Board**: each account's testing board, with the columns I found it, I’ll test it, Testing, Scaling and It died. ## Pricing - The account is free forever and requires no card. Free includes 3 collections, a monitor of 5 advertisers and the MCP with 100 queries and up to 1,000 ads a day. - Pro and Team are optional, for those who want higher limits: Pro US$ 39/month or US$ 390/year; Team US$ 89/month or US$ 890/year. - In Brazil the price is in reais: Pro R$ 119/month or R$ 1,190/year; Team R$ 297/month or R$ 2,970/year. - Full refund within 7 days of the first charge. https://freespy.io/pricing ## MCP (use FreeSpy inside Claude, ChatGPT or Cursor) FreeSpy has an MCP server with 22 tools to search ads, advertisers and stores and read each one's metrics. Free: 100 queries and up to 1,000 ads a day. Pro: unlimited queries and up to 5,000 ads a day. Server address: https://freespy.io/mcp. How to connect: https://freespy.io/blog/facebook-ad-library-mcp-claude-chatgpt ## Pages - [Home](https://freespy.io/): what is scaling on Meta right now: today's champions, stores, products, and advertisers - [Top Scaled](https://freespy.io/top-scaled): ranking of the advertisers and products that reuse creatives the most, with the 0–100 index - [Explore](https://freespy.io/explore): search ads, stores, and advertisers by country, niche, COD, and days live - [Categories](https://freespy.io/categories): ads organized by niche and subcategory - [Ads](https://freespy.io/ads): creatives from the Meta Ads Library with copies, days live, and score - [Advertisers](https://freespy.io/advertisers): pages advertising on Meta, with each one's profile (champion, evergreen, tester) - [Stores and products](https://freespy.io/stores): stores and products receiving paid traffic and how many ads point to each one - [Community](https://freespy.io/community): forum for people who buy traffic: methods, COD, accounts, creatives, and results - [Pricing](https://freespy.io/pricing): free account forever, no card; optional Pro and Team plans with higher limits - [About](https://freespy.io/about): who operates FreeSpy, where the data comes from, and how the metrics are calculated - [Blog](https://freespy.io/blog): guides and analyses using data from the Ads Library ## Blog guides and analyses - [Best ad spy tools in 2026: an honest comparison of prices and platforms](https://freespy.io/blog/best-ad-spy-tools-2026): Minea, BigSpy, PiPiADS, PPSPY, AdSpy, the Meta Ad Library and FreeSpy side by side: platforms, free plan, entry price and who each one is for. - [Minea alternative: when it makes sense to switch and which options to look at](https://freespy.io/blog/minea-alternative): Minea starts at $49 a month and doesn't list a free plan. See when switching is worth it, what you give up, and which alternatives cover Meta for free. - [BigSpy alternative: what to use if you only advertise on Meta or want to pay less](https://freespy.io/blog/bigspy-alternative): BigSpy starts at $69 a month and that plan only covers Facebook and Instagram. Here's when it makes sense to switch and which free or cheaper alternatives exist. - [AdSpy alternative: what to use instead of $149 a month](https://freespy.io/blog/adspy-alternative-free): AdSpy has a single $149-a-month plan, no free tier and no trial. Here's what you give up by switching, and which alternatives cover Facebook and Instagram for free. - [Google Ads Transparency Center: how to see a competitor's YouTube and Search ads](https://freespy.io/blog/google-ads-transparency-center): A step-by-step guide to finding a competitor's YouTube and Search ads in Google's Ads Transparency Center, estimating how long they've run, and knowing what it won't show you. - [How to spy on Facebook ads: 4 ways, from free to organized](https://freespy.io/blog/how-to-spy-on-facebook-ads): Four ways to see your competitors' ads on Facebook and Instagram: the Ad Library, Page transparency, "Why am I seeing this ad?" and FreeSpy. - [Meta Ad Library: what it is, how to use it, and what it doesn't show](https://freespy.io/blog/meta-ad-library-how-to-use): What the Meta Ad Library shows, how to search it, what it leaves out (spend, history), and when it's worth using a tool on top of it. - [How to see a competitor's ads on Instagram (on the app and on desktop)](https://freespy.io/blog/how-to-see-competitors-ads-on-instagram): Two free ways to see the active ads of any Instagram account, in the app and in the Meta Ad Library, plus how to read what you find. - [Facebook ad library MCP: ask Claude or ChatGPT which ads are scaling, for free](https://freespy.io/blog/facebook-ad-library-mcp-claude-chatgpt): An ad spy MCP researches everyone else's public ads, while Meta's official Ads MCP manages your own account. How they differ, how to connect FreeSpy free, with no token and no self-hosting, and 15 prompts. - [Winning products: find them by reading the ad, not a list](https://freespy.io/blog/how-to-find-winning-products-by-reading-the-ad): Everyone reads the same winning product lists, and they go stale in weeks. How to read the ad itself (days live, copies, advertisers, countries) to see what is selling now. - [Scaling ads: how to find them and tell if an ad is really scaling](https://freespy.io/blog/how-to-tell-if-an-ad-is-scaling): What a scaling ad is, the 5 public signals you can check, a step-by-step in the Meta Ad Library, and how to confirm it in 3 to 7 days before you test. - [TikTok Ad Library by country: USA, UK, Australia and how to see ads anywhere](https://freespy.io/blog/tiktok-ad-library-by-country): TikTok's official ad library only shows ads served in Europe, the UK, Switzerland and Turkey. Here's how to see TikTok ads from the US, Australia and elsewhere. - [Days live: the most honest signal that an ad is selling](https://freespy.io/blog/days-live-the-most-honest-signal-that-an-ad-is-selling): Likes can be bought and comments can be deleted, but nobody spends months on media for a creative that loses money. How to use longevity to separate a validated offer from a test. - [Winner, tester, or evergreen: how FreeSpy classifies each advertiser](https://freespy.io/blog/winner-tester-or-evergreen-how-freespy-classifies-each-advertiser): Looking at a single ad can be misleading. Looking at an advertiser’s overall behavior shows who’s already found a winner and who’s still testing. Here are the rules we use, no mystery. - [How to Mine the Meta Ads Library in 15 Minutes a Day](https://freespy.io/blog/how-to-mine-the-meta-ads-library-in-15-minutes-a-day): A short, repeatable routine for finding offers before the competition, without spending the afternoon scrolling through ads. What to look at, in what order, and what to write down. - [Creative Copies: Why an Advertiser Runs the Same Ad Dozens of Times](https://freespy.io/blog/creative-copies-why-an-advertiser-runs-the-same-ad-dozens-of-times): When the same video shows up in twenty ads from the same page, it’s not an oversight. It’s scale. Here’s how to read the copies and what they reveal about the budget behind them. - [The 6 creative angles you’ll see most often in winning ads](https://freespy.io/blog/the-6-creative-angles-youll-see-most-often-in-winning-ads): Almost every ad that sells falls into one of six angles. Knowing how to spot each one in two seconds speeds up ad research and helps you plan your next test. - [Cash on Delivery in Europe: How to Spot and Read COD Ads](https://freespy.io/blog/cash-on-delivery-in-europe-how-to-spot-and-read-cod-ads): Across much of Eastern Europe, customers prefer to pay when the parcel arrives. How to spot a COD offer in the Ad Library, what to check country by country, and which math has to work before you scale. - [Stop Copying the Creative. Copy the Offer Structure](https://freespy.io/blog/stop-copying-the-creative-copy-the-offer-structure): Duplicating a competitor’s video is fast, cheap, and almost always goes wrong. What actually makes an ad sell happens outside the video. - [What the 0–100 scale index measures (and what it doesn’t)](https://freespy.io/blog/what-the-0-100-scale-index-measures-and-what-it-doesnt): The Top Scaled ranking gives each advertiser a score. Here’s how it’s calculated, why we use percentiles, and how to read the score without falling into a trap. ## Other languages - [Português (Brasil)](https://freespy.io/pt/) · [llms.txt](https://freespy.io/pt/llms.txt) - [Español](https://freespy.io/es/) · [llms.txt](https://freespy.io/es/llms.txt) ## Optional - [Terms of use](https://freespy.io/terms) - [Privacy](https://freespy.io/privacy) - [Contact](https://freespy.io/contact) - [Sitemap](https://freespy.io/sitemap.xml)